Learn the ins and outs of identifying, targeting, and winning buyers of legal products. In this session, you'll learn about identifying your ideal buyer, developing messaging, and driving purchases with Erin Levine (Hello Divorce) and Maddy Martin.
Thanks to easy-to-use technology and affordable solutions, lawyers are building legal products in record time -- and giving LegalZoom a run for their money.
Whether or not you joined Maddy (Smith.ai), Erin (Hello Divorce), and Dorna (Documate) for Part I of the Smith.ai Masters session, where we explained how to build DIY legal products, don't miss our Part II that focuses on promoting those products.
Learn the ins and outs of identifying, targeting, and winning buyers of your legal products. Watch the recorded session here:
Join a conversation with Erin Levine of Hello Divorce (built on Documate), moderated by Maddy Martin of Smith.ai, to learn about how to build your own legal products. This is part one of a two part series.
Most lawyers think of document automation as strictly an internal tool for increasing efficiency. It is that, of course; but, it’s also so much more. Law firms can (and should) use client-facing tools to serve DIY-leaning clients or those clients who wouldn’t otherwise hire a lawyer at all. And, since these systems can be made available to clients at any time, they can increase revenue and lead to creative revenue sources. Watch Documate's joint webinar with LCL Mass LOMAP to learn more.
Jared Correia of Red Cave Legal and Dorna Moini of Documate talk about how to launch law firm products. The conversation starts with an overview of productization, then launches into ethics, scoping, marketing, pricing, and much more.
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